Inertia
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Facts. Opinions. Discoveries. Strategies.
Instead of giving you the same boring blog articles you’ve probably seen regurgitated on other sites, we’re taking a more casual, conversational approach to things. We’ll be exploring bits of history, software and book reviews, business and marketing strategies, productivity, graphic design, and everything in-between. Join us on an informative journey that may guide you, inspire you, or simply give you a chuckle.

Is It Time for a Rebrand? Knowing When to Refresh Your Brand Identity
Think of a brand as a company’s unique personality that tells their story. It’s a mix of things like their logo, slogan, values, audience, and reputation. Every aspect of your brand and the choices you make for it has an impact in one way or another. No matter how ...
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Is It Really Over? Why News Outlets may be Ghosting your Press Release.
Having a contact disappear without a trace isn’t necessarily something new. As Gen Z...
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